Get Your News Out

Public & Media Relations

Rechner Media is a Petaling Jaya-based public relations team specializing in media relations for brands across Malaysia. As Jeff Bezos put it, “your brand is what other people say about you when you’re not in the room” — our job is to make sure what’s said is accurate, favorable, and heard by the right people.

Drawing on more than 15 years of media industry experience, we navigate the complexities of Malaysia’s tri-lingual press — local mainstream Chinese, English, and Malay outlets — with the relationships and editorial instincts to get your news out and taken seriously.

Whether you need a single well-placed feature or an ongoing media relations program, we manage every step: crafting the narrative, identifying the right journalists, securing coverage, and reporting on the results in language your leadership team will actually use.

Our Process

01

Discover

We dig into your brand story, audience, and news angle — the raw material every good pitch is built from.

02

Pitch

We match your story to the right journalists and outlets across Malaysia's tri-lingual media landscape.

03

Secure

We manage the relationship end-to-end — from first pitch to published coverage — so nothing falls through the cracks.

04

Report

You get clear coverage reports and reach metrics, so PR stops being a black box.

Frequently Asked Questions

What media outlets does Rechner Media work with?

We work with local mainstream Chinese, English, and Malay media outlets across Malaysia, drawing on more than 15 years of hands-on media industry experience to place stories with the right journalists.

Does Rechner Media handle crisis communications?

Yes. We provide crisis communications support, spokesperson training, and reputation management so your brand has a clear, consistent voice when it matters most.

Can you organize press conferences and launch events?

Yes, we plan and manage press conferences and product or corporate launch events end-to-end, including media invitations, run-of-show, and follow-up coverage.

How do you measure PR results?

We track earned media coverage, publication reach, and share of voice, and deliver regular reporting so you can see exactly what your PR investment is producing.

Is media relations only useful for big announcements?

No — ongoing media relationships pay off most when you're not launching anything. Consistent, low-key visibility is what makes the big announcements land harder when they come.

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